A cumulative gains chart visualizes the effectiveness of a classification model by showing what percentage of positive cases is captured when targeting increasing percentages of the population, ranked by predicted probability. It answers the question: "If I target the top X% of my predictions, what percentage of all actual positives will I capture?" This plot is essential for evaluating targeting strategies in marketing, risk assessment, and resource allocation scenarios.

// anyplot.ai
// gain-curve: Cumulative Gains Chart
// Library: echarts 6.1.0 | JavaScript 22.23.2
// Quality: 89/100 | Created: 2026-09-05
const t = window.ANYPLOT_TOKENS;
// --- Data (in-memory, deterministic) -----------------------------------------
// Fixed-seed LCG — the browser has no seeded RNG.
function makeLcg(seed) {
let state = seed;
return () => {
state = (state * 1664525 + 1013904223) >>> 0;
return state / 4294967296;
};
}
const rand = makeLcg(42);
// Simulated churn-prediction model: 2000 customers, ~18% actually churned.
// The model score correlates with the true outcome but overlaps realistically.
const sampleCount = 2000;
const churnRate = 0.18;
const customers = [];
for (let i = 0; i < sampleCount; i++) {
const churned = rand() < churnRate ? 1 : 0;
const score = churned
? 0.35 + 0.65 * rand()
: 0.05 + 0.55 * rand();
customers.push({ churned, score });
}
customers.sort((a, b) => b.score - a.score);
const totalPositives = customers.reduce((sum, c) => sum + c.churned, 0);
const modelCurve = [[0, 0]];
let capturedPositives = 0;
for (let i = 0; i < customers.length; i++) {
capturedPositives += customers[i].churned;
const targetedPct = ((i + 1) / sampleCount) * 100;
const capturedPct = (capturedPositives / totalPositives) * 100;
modelCurve.push([targetedPct, capturedPct]);
}
// The random-selection baseline is the identity line y = x, so the gap
// between it and the model curve at any targeted % is simply (captured - targeted).
// Stacking an invisible "lower" series (= the baseline value) with a
// transparent-line/filled "diff" series on top shades exactly that gap —
// the chart's core "gain" insight — without needing per-point interpolation.
const gainBandLower = modelCurve.map(([x]) => [x, x]);
const gainBandDiff = modelCurve.map(([x, y]) => [x, Math.max(y - x, 0)]);
// Elbow annotation: first point where the model has captured all positives.
let elbowIndex = modelCurve.findIndex(([, y]) => y >= 100);
if (elbowIndex === -1) elbowIndex = modelCurve.length - 1;
const elbowPoint = modelCurve[elbowIndex];
// --- Init ---------------------------------------------------------------------
const chart = echarts.init(document.getElementById("container"));
// --- Option ---------------------------------------------------------------------
chart.setOption({
animation: false,
color: t.palette,
backgroundColor: "transparent",
title: {
text: "gain-curve · javascript · echarts · anyplot.ai",
left: "center",
textStyle: { color: t.ink, fontSize: 22 },
},
legend: {
data: ["Model", "Random selection"],
top: 70,
itemGap: 24,
textStyle: { color: t.ink, fontSize: 16 },
},
tooltip: {
trigger: "axis",
valueFormatter: (value) => `${value.toFixed(1)}%`,
},
grid: { left: 90, right: 60, top: 150, bottom: 90 },
xAxis: {
type: "value",
name: "Percentage of customers targeted",
nameLocation: "middle",
nameGap: 40,
nameTextStyle: { color: t.ink, fontSize: 16 },
min: 0,
max: 100,
axisLabel: { color: t.inkSoft, fontSize: 14, formatter: "{value}%" },
axisLine: { lineStyle: { color: t.inkSoft } },
splitLine: { lineStyle: { color: t.grid } },
},
yAxis: {
type: "value",
name: "Cumulative churners captured",
nameLocation: "middle",
nameGap: 60,
nameTextStyle: { color: t.ink, fontSize: 16 },
min: 0,
max: 100,
axisLabel: { color: t.inkSoft, fontSize: 14, formatter: "{value}%" },
axisLine: { lineStyle: { color: t.inkSoft } },
splitLine: { lineStyle: { color: t.grid } },
},
series: [
{
name: "__gain-band-lower",
type: "line",
data: gainBandLower,
symbol: "none",
silent: true,
stack: "gain-band",
lineStyle: { opacity: 0 },
tooltip: { show: false },
z: 0,
},
{
name: "__gain-band-diff",
type: "line",
data: gainBandDiff,
symbol: "none",
silent: true,
stack: "gain-band",
lineStyle: { opacity: 0 },
areaStyle: { color: t.palette[0], opacity: 0.15 },
tooltip: { show: false },
z: 0,
},
{
// Empty data: the visible diagonal comes from markLine below. Keeping
// the series (rather than a plain second line) gives ECharts a named
// legend entry while the reference line itself is drawn via markLine.
name: "Random selection",
type: "line",
data: [],
symbol: "none",
color: t.ink,
lineStyle: { color: t.ink, width: 2, type: "dashed" },
z: 1,
markLine: {
symbol: "none",
silent: true,
lineStyle: { color: t.ink, width: 2, type: "dashed" },
label: { show: false },
data: [[{ coord: [0, 0] }, { coord: [100, 100] }]],
},
},
{
name: "Model",
type: "line",
data: modelCurve,
symbol: "none",
color: t.palette[0],
lineStyle: { color: t.palette[0], width: 3.5 },
z: 2,
markPoint: {
symbol: "circle",
symbolSize: 10,
itemStyle: { color: t.palette[0], borderColor: t.pageBg, borderWidth: 2 },
label: {
color: t.ink,
fontSize: 13,
fontWeight: "bold",
position: "top",
formatter: () => `100% captured at ${elbowPoint[0].toFixed(0)}% targeted`,
},
data: [{ coord: elbowPoint }],
},
},
],
});
Runnable source as JSON, for any HTTP client: https://api.anyplot.ai/specs/gain-curve/echarts/code. Any spec id and library id listed in llms-full.txt fit the same URL shape; every URL below is complete and callable.
{
"spec_id": "gain-curve",
"language": "javascript",
"library": "echarts",
"page": "https://anyplot.ai/gain-curve/javascript/echarts",
"hub": "https://anyplot.ai/gain-curve",
"code_json": "https://api.anyplot.ai/specs/gain-curve/echarts/code",
"spec_json": "https://api.anyplot.ai/specs/gain-curve",
"render_light_png": "https://storage.googleapis.com/anyplot-images/plots/gain-curve/javascript/echarts/plot-light.png",
"render_dark_png": "https://storage.googleapis.com/anyplot-images/plots/gain-curve/javascript/echarts/plot-dark.png",
"interactive_light_html": "https://storage.googleapis.com/anyplot-images/plots/gain-curve/javascript/echarts/plot-light.html",
"interactive_dark_html": "https://storage.googleapis.com/anyplot-images/plots/gain-curve/javascript/echarts/plot-dark.html",
"quality_score": 89.0,
"license": "MIT",
"guide": "https://anyplot.ai/llms.txt"
}Part of Cumulative Gains Chart on anyplot.ai.